Online Selling

Tips for Creating Effective Online Ads

Putting across an Online Advertisement is straight forward but with a little bit effort you can have your Online Ads stand out with all the details that a buyer is looking for.

Below are some of the pointers, and small but powerful tricks which can help you post an attractive advertisement.

  1. Keep your Item Title & Description to the point:
    • Mention your Item details clearly. The details such as Title & Description should be easily understandable
    • Ensure that you have provided complete product information such as item specification, size, shape, colour, design, etc. in the description as applicable
  2. Clear Photograph(s):
    • Always upload a Clear Image so that the item is properly visible
    • Take snapshots in good light to have a bright image uploaded
    • Please ensure that the image is of original product and reflects the item as described
  3. Competitive/Realistic pricing:
    • Ensure that your pricing is realistic for your product listed
    • It should reflect the market value of the item and correspond to actual item condition
  4. Appropriate category:
    • Post your Ad in appropriate categories as mentioned in the site so that the buyer can search quickly based on the Category listing
    • In case, the required Category is missing, please publish your Ad in Others Category and drop a mail to the support team on the missing Category to add the same in your Ad.
  5. Keep your Ads updated and remove out of stock items and add new items on daily basis to keep the listings fresh
  6. Build your Shop & Business as Trustworthy Seller:
    • Many of the today’s online shoppers are very much technologically aware. They won’t just buy online without checking at various Sites or Stores. Do build your trust with the Customers similar to how we do with offline stores
    • Trust can also be built with every interaction with the customer that they have with you during call, messages, chat etc.
    • Provide accurate product details and deliver on your promises
  7. Encourage your buyers to use your Online Store:
    • Make your offline Store customers aware of your online presence
    • Request them to visit your online store and place order and they won’t need to come to the store every time
    • Ensure your commitment to delivering on time, correct product is taken care of properly
    • Communication & Trust is the key to successful online selling
  8. Premium Services:
    • With ONSTAAS platform, the seller has the option to opt for paid services such as Featured Ad, Top listing or Boost to top. They also help give more visibility to your Ad & can help receive much more responses.

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